Covestro is reaching out to youth in the UK with an informative campaign focusing on innovative, sustainable and responsible plastic use in National Geographic Kids UK.
‘All About Plastic' appears in the January 2019 edition of National Geographic Kids and explores the history of plastic as well as looking at some of the innovative ways it has been used, said the German speciality chemicals company in a statement 4 Jan.
Furthermore, the article shares “important information” on the damaging consequences of throwaway plastic.
Readers are also invited to enter a creative competition to win a Chem C3000 science kit and an additional £400 for their school to spend on STEM (science, technology, engineering and mathematics) equipment of its choice.
“The content is curious, courageous and colourful – mirroring Covestro's own corporate values. We hope that it engages young minds about responsible plastic use and a future career in our industry,” said Stefan Rehberg, Corporate Communications EMLA, Covestro.
National Geographic Kids is the most widely-read children's magazine in the UK with a circulation of 120,000. Over 15,000 schools in the UK subscribe to the magazine which targets the age range of 6-13 year-old children.