In response to growing demand in the ASEAN region, German chemical giant BASF SE has opened an automotive coatings production plant at its Bangpoo manufacturing site, Samutprakarn province, Thailand.
The unit, which opened 13 December, will produce solventborne and waterborne automotive coatings and will complement BASF’s Coatings Technical Competence Center in the ASEAN region, which opened in 2015 at the same site.
Commenting on the company’s first automotive coating plant in ASEAN, Dirk Bremm, President of BASF’s coatings division said the new facility would show the company’s commitment to its clients in the region as a “trusted partner of all major automotive manufacturers”.
The unit was launched in light of significant growth in the number of automotive OEMs engaging in production and technology development activities in ASEAN – which has subsequently led to growing need for local innovation in coatings solutions and products.
According to the LMC Automotive Report from November 2017, this year’s total car production in ASEAN is anticipated to reach around 3.9 million.
Thailand will account for more than 50% of this market, representing the largest coatings market within ASEAN, followed by Indonesia and Malaysia.
“With our robust capabilities in Thailand, we meet the increasing demand for sustainable and eco-efficient solutions,” said Peter Fischer, senior vice president, coatings solutions Asia Pacific, BASF.
In 2015, BASF launched its Coatings Technical Competence Center ASEAN to support automotive customers in the region. The center offers product development services, high performance application facilities, colour design, and a small batch production unit.
According to BASF, the co-location of production and technical facilities will increase operational efficiency and speed to market.